Tim Kennedy

Tim Kennedy is a strategic, customer-focused, and award-winning marketing executive with a proven track record of driving growth for some of the world’s most influential technology brands. With deep expertise in B2B marketing, he has led high-performing teams and launched transformative programs at companies like Verizon, Microsoft, Cisco, Amazon, and Panasonic. Renowned for navigating ambiguity and building powerful brand-to-demand engines, Tim consistently delivers go-to-market strategies that connect marketing investments to measurable business outcomes.

As Chief Marketing Officer at YouScience, Tim is shaping the future workforce by advancing personalized, data-driven decision-making for students and adults worldwide. Under his leadership, the company has achieved double-digit revenue growth year-over-year, and his work has been featured in national outlets including U.S. News & World Report, Chicago Tribune, NPR, and The Fordham Institute. In 2024, he received the prestigious Executive Excellence Award from Utah Business. Tim holds an MBA from the University of Utah and a BA in Communications from Brigham Young University. He also serves as an adjunct instructor at the University of Utah, where he created one of the school’s highest-rated courses.

Organization Website: https://www.youscience.com/

Linkedin or Social: https://www.linkedin.com/in/trkennedy/

Course Title: 

Stop Saying “We Have a Labor Shortage”! – Discover Proven Methods To Revolutionize Your Talent Pipeline

Course Description: 

We know we need to fundamentally change how we build a talent pipeline and do workforce development. In this session we will explore proven methods to do so by slightly shifting the focus of education to personalized career outcomes for every individual – Career Connected Learning. Doing so can rapidly improve outcomes for individuals, education systems, and the economies of every state virtually overnight. 

We will review data showing the power of Career Connected Learning and the proven and significant outcome gains for individuals, education institutions, and local, state, and national employers. Attendees will leave this session equipped with practical insights and actionable plans to redefine talent development, empower current and the next generation of employees, and ensure a thriving future workforce. The strategies we will discuss will revolutionize career readiness, workforce development, and talent recruitment.