Clémence Roger will be speaking in the AI Track.
Google & Goliath: How Small Businesses Can Leverage AI to Punch Above Their Weight
Tired of struggling to get noticed online? AI is taking the business world by storm, but navigating this complex landscape can be daunting. Discover 3 powerful AI tools like ChatGPT and Google Gemini that unleash hidden growth potential for businesses of ALL sizes. Learn how to leverage these cutting-edge solutions to outsmart your competition, not search engines, and soar above the digital noise. Join me and unlock the secrets to explosive growth in the age of AI.
Audience members will learn:
- AI-powered Content Creation and Optimization:
How AI can help you generate SEO-friendly content ideas, headlines, and meta descriptions.I’ll provide actionable tips on optimizing existing content for search engines. - Personalized Customer Experiences with AI:
Explain how AI can personalize website experiences, product recommendations, and marketing campaigns (A/B testing such as Google Optimize, chatbot…). I’ll provide actionable tips on implementing AI-powered personalization for your business. - Data-Driven Decisions with AI-powered Analytics:
Explain how AI can analyze website traffic, customer behavior, and marketing performance data (use of Google Analytics 4 to understand traffic).
I’ll provide actionable tips on using AI insights to make data-driven business decisions.
Clémence Roger
Head of SEO @ MasterControl
As a seasoned strategist with over a decade of experience, Clémence Roger has a proven track record of transforming online presence for Utah businesses. Her expertise goes beyond keywords – she builds data-driven strategies that integrate seamlessly with your marketing efforts, driving traffic, conversions, and revenue. Prior to her role as Head of SEO at MasterControl, Clémence founded her own agency, CLEMSEO, where she helped diverse brands skyrocket their online visibility. From a 10X page view increase for a content creator to a 150X jump and 1,000% revenue boost for another client, Clemence's results speak for themselves. Clémence is passionate about empowering Utah businesses, and is an Old World wine sommelier in her spare time.
